E-commerce

Product Pricing Calculator

Plug in your product cost, delivery, return rate and margins, instantly get the price to sell at and the maximum ad cost-per-result that keeps you profitable.

Step 1 | Product Cost

How much it costs to make or source one unit

Step 2 | Delivery & Returns

Courier cost, and the loss when an order gets returned

%

Step 3 | Operational Cost

Office, salaries, tools, the share that lands on each unit

Step 4 | Marketing & Profit

How much of the selling price goes to ads, and how much profit you want to keep

%
%

Step 5 | Ads Manager Check (CPR)

Pick your order type. The Max CPR number below is your limit.

What does CPR mean? CPR (Cost per Result) is the average amount Facebook Ads Manager spends to bring in one sale/order. Open Ads Manager and look for the "Cost per Result" column, that's the number to match against this.

Suggested Selling Price
341
Sell at this price and you'll keep 68 profit + 51 marketing budget per unit
Lowest price (No profit)
273
Profit per unit
68
Max CPR (max you can spend)
51

Cost Breakdown

Where each part of the selling price goes

Product Cost (COGS + Packaging)11534%
Delivery & Return Loss8725%
Operational Cost206%
Marketing Budget5115%
Profit6820%
Plain-English Summary
Your real cost to make/source this product (excluding marketing) is 222. Sell it at 341 and you'll be in profit.

👉 One number to remember: Max CPR = ৳51. That means if Facebook Ads Manager spends more than ৳51to bring in each sale (Result), you're losing money, pause the campaign and optimize. If CPR stays below that, you're profitable.